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How We Started

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How We Started

Graduating in April of 2008, I, like my other business education friends, was on top of the world, and after returning from teaching business overseas started in a dream job working for a small financial publication that profiled small and micro cap companies on the TSX and TSX-V. Unfortunately by October of that year, after watching the TSX -V loose almost 70% of its value, our publication no longer had a client base  and consequently dissolved.

A few months prior I had joined a local Business Networking Association, in an effort to locate other local entrepreneurs. Much success came from this organization and I acquired my first two clients shortly thereafter.

One client was Kathbern Management.  (~ 6 month engagement)

We learned the business - Learned about the recruiting industry and what needed to happen

Uncovered opportunity - Creating a targeted database of potential clients to build relationships

The second client was Convoke Communications. (~ 3 month engagement)

We learned the business - Learned about telecom/IT industry and what points of pain they had serving

their customers

Uncovered Opportunity - CRM Solution would consolidate client contact information

Then I took a position on staff with ITuitive, an IT consulting firm.

We learned the Business - IT Managed services, Explanation of Foreign/Difficult Concepts to Clients

Uncovered Opportunity - Creation of a Sales Strategy, Documentation of Client Onboarding Process and Sales Cycle, Marketing Materials, Improved margins by sourcing new vendor

After a great learning opportunity with ITuitive, I then transitioned to a new client Telecom By Design Inc.

What was learned - sales department needed, strategic trade alliances for increased sales and referrals, creation of the RFQ and RFP response process, change management, (adding new tasks to other departments to make our submissions) training (coaching new sales staff)

Uncovered Opportunity - Created “HOW to Sales and Sales Methodology Manual” , trained new sales department, sourced new sales opportunities for institutional size clients using Biddingo and MERX